A series of posters and EDMs done for Unilever Foundry's programme outreach.

A series of conceptual explorations for 'Everything Floral' whilst looking into future adaptations for other 'Everything' brands.

A concept design and digital collaterals for a pioneering programme in the MedTech scene.

A branding exercise done for the PUB Open Innovation Platform, with a range of logos accompanied by key visual concepts.

Using the key graphic to illustrate the typical journey of STB's tourism challenges.

A spectrum of design collaterals from branding, to designing infographics of datasets for participants.

A 3 month long rebranding exercise for a chain of hair salons.

A series of print advertisements designed for SIM International Academy.

An illustration to depict the journey of the challenges presented in STB's new innovation challenge.

A 100 page publication designed for Institute of Policy Studies covering their insights on how we can do things differently for the years ahead.

An infographic featuring the top 10 attractions in Sentosa, commissioned by W Hotel

A range of digital and print collaterals from digital banners, social media collaterals, brochures, and more.

An information site designed and built for Doonya, includes infographics, iconography and image sourcing.

An infographic showing three key themes and existing routes to caregiver support.

Monthly newsletter designs about the most exciting and newest startups in different tech industries.

An experimentation exercise was done alongside with the Head of Innovation at Dell Technologies, resulting in an animated brand campaign.

Creating an illustrated key visual that depicts the three key themes in the caregiving journey. 

A branding exercise, paired with key visuals that symbolise the agriculture industry, completed with infographics.

A campaign illustration & set of digital collaterals designed for Ministry of National Development's super app.

Covered the full spectrum of illustrations, microsite creation, digital collaterals, goodie bags, to event day setups.

A series of illustrations and infographics prepared for SMU and TECHINASIA's social media accounts.

A series of epubs done for Unilever Foundry focused on tech, covering chatbots, artificial intelligence, blockchain and more.

A series of exploratory posters and infographics created for AIG.

A series of iterations resulting in an infographic presenting the top featured art collection in the St Regis Hotel.

A concept proposal for a Thai restaurant prepared for JTC.

Pushing beyond the brand guidelines, Strangely Familiar helps A*STAR bring an innovative typographic take to its newest Makeathon.

Putting together a campaign branding for the Singapore Mobility Challenge by LTA, SBS, and SMRT.

Creating futuristic illustrations and digital collaterals for Civil Service College's new Learning Innovation Challenge.

Covered the full spectrum of creating a mascot, microsite, digital collaterals, goodie bags, promotional and highlight reel to event day setups.

A series of print ads designed for SIM International Academy.

A campaign key visual to symbolise the future of learning.

A month long branding exercise for an agriculture startup.

A series of illustrations and infographics to complement a deck proposal.

A month long branding exercise designed for Cavanseety, an up and coming hair and makeup atelier.

A series of marketing collaterals designed for AVPN.